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Monday, May 16 • 10:15 - 10:45
Niklas Odén - Building and Maintaining an Audience on YouTube

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I’ll talk about building an audience on YouTube and maintaining that audience. A lot of my talk will revolve around examples of current YouTube channels and youtubers and how they manage their content and audience but also best practices regarding the platform itself. I will also touch on marketing strategies within online video and how companies can make use of YouTube to get their product or brand into a context where their consumers would welcome them.


Niklas Odén

My name is Niklas, I work as a partner manager at the Swedish YouTube network United Screens. My day to day work is very focused on helping our youtubers, or partners as we call them, with whatever they need help with – it can be anything from digital rights management to revenue information and branded content deals with companies that would like to reach their consumers. Im one of the people behind the YouTube-channel Swedish Meal Time and... Read More →

Monday May 16, 2016 10:15 - 10:45
Nilen Netport

Attendees (4)